This photo (and quote from The Petit Prince) neatly sums up what makes some businesses and brands truly stand out, in terms of their reputation.
Not everything comes down to numbers or metrics. Some of the most important results you create may well be impossible to measure in the a conventional business standards.
Reputation is one of the most vital assets in business, and is very difficult to quantify on a balance sheet.
There are legal and ethical standards you’ll be operating to. These form the basic foundation as far as reputation building goes.
Just doing these parts well will mean you have a business that is respected – but most customers will expect you to be sticking to the right side of the law so you won’t be winning many extra brownie points.… Click here to read on